South Korea-based WeMade Entertainment went
shoulder-to-shoulder Wednesday with titans at the E3 videogame
extravaganza in Los Angeles with games designed to bring
computer-quality play to smartphones or tablets.
The 12-year-old company behind
massively-multiplayer-online-role-player-game (MMORPG) "Legend of Mir"
planned to ride into the US market on the back of the mobile gadget
lifestyle.
The game has been a hit in Asia, particularly in China, and boasts more than 100 million players.
"A little more than two years ago our company
had an epiphany where mobile phones and tablets would dominate the game
platform of the future," WeMade chief financial officer Gene Kim said
at the E3 videogame fair in LA.
"We want to be a vanguard to blur the line between PC (personal computer) and mobile games."
WeMade promised 20 mobile games this year,
including an MMORPG called "Project Dragon: The Roar from the Dungeon," a
Viking-themed game with social networking components and a "Rhythm
Scandal" title with "glitz, glam and music."
Peeks at the budding WeMade mobile games
line-up for gadgets powered by Apple or Google-backed Android software
were available at facebook.com/WeSocial.
"With our aim to become the Number One global
game company, we believe our mobile game line-up will bring unforeseen
changes in the industry throughout the globe," WeMade chief executive
Namgung Hun said.
WeMade is wading into a fiercely competitive
arena for mobile games, with videogame industry giants such as
Electronic Arts battling for player's time and money with Internet age
hot shots such as Zynga and Gree.
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