Facebook on Monday said it has bought a startup
specializing in software that lets computers recognize people's faces in
digital images.
It was not disclosed how much the leading social network paid for Face.com or what its plans are for the company.
"People who use Facebook enjoy sharing photos
and memories with their friends, and Face.com's technology has helped
to provide the best photo experience," a Facebook spokesman said in
response to an AFP inquiry.
"This transaction simply brings a world-class team and a long-time technology vendor in house."
Face.com announced the acquisition in a blog
post that heavily hinted the company's talents would be put to work for
Facebook on smartphones, and cameras which are commonly used to snap
pictures and post them to the social network.
"Like our friends at Facebook, we think that
mobile is a critical part of people's lives as they both create and
consume content, and share content with their social graph," Face.com
said in the blog post.
"By working with Facebook directly, and
joining their team, we'll have more opportunities to build amazing
products that will be employed by consumers."
Facebook has made a priority of staying
connected with its members who are increasingly using smartphones or
tablets to interact with the service, but has yet to show how it plans
to make money from the lifestyle shift.
In recent months, Facebook spent a billion
dollars on the startup behind photo-sharing application Instagram and an
undisclosed amount of money on "social discovery" startup Glancee.
Glancee founders behind the smartphone
application for finding like-minded people nearby joined the Facebook
team in what was seen as a talent grab by the Menlo Park,
California-based social network.
Face.com promised to continue working with developers that use the company's technology in their applications.
© 2012 AFP
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© 2012 AFP
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