Sunday, June 30, 2013

Google Join the Console Market

Sparked by rumors of Apple launching a videogame console with its next Apple TV, Google has its own console in the works. 

Or so the Wall Street Journal and Forbes are reporting. Spokespeople for both Apple and Google declined to comment on the console rumors. Rumors claim that Google plans to make a videogame console and wristwatch that will be powered by an Android operating system. The company is also rumored to be working on a new version of the Nexus Q, which was never commercially released. The release date for at least one of these supposed products is this fall. An Android console might threaten sales of Nvidia's Shield and its rivals though it is yet unknown if any of these companies will be brought in to work with Google on this console. Xbox and PlayStation would most likely not be affected by Google's console because it is unlikely that Google would target core gamers. For Google, it appears, Apple is the real target. 

Google TV may be the launching point for the console, though it has not taken off yet. With some Android games already available on Google TV and the progress with HTML5 within Chrome, many speculate that this will lead to console gaming from Google. The real question is: will Google follow through? For now, this is a war of speculation of nonexistent console versus nonexistent
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